Research Project

Explore hospitality research from formulating questions to presenting findings with practical guides on methodologies, data analysis, and academic writing.

Research Project

1 Introduction to Research Project

  1. Course overview and expectations
  2. Identifying research interests and selecting a topic
  3. Formulating research questions/hypotheses

2 Literature Review

  1. Introduction to the literature review process
  2. Searching for and evaluating scholarly sources
  3. Synthesizing literature and identifying gaps

3 Research Design and Methodology

  1. Understanding research methodologies (quantitative, qualitative, mixed methods)
  2. Designing research instruments (surveys, interviews, experiments)
  3. Ethical considerations in research

4 Data Collection and Analysis

  1. Data collection techniques and procedures
  2. Data management and analysis using appropriate software/tools
  3. Interpreting findings and drawing conclusions

5 Writing and Presenting Research

  1. Structuring a research paper: Introduction, literature review, methodology, results, discussion, conclusion
  2. Academic writing conventions and citation styles
  3. Effective presentation skills and visual aids

6 Finalizing Research Project

  1. Peer review and feedback on research drafts
  2. Revising and editing research papers
  3. Final presentations and dissemination of findings